Visual Crack: The Man Who Should Have Owned The Chicago Cubs

Bill Veeck is, without a doubt, my favorite baseball personality of all time - wacky and off the wall, but with an intellect and marketing instinct that led him to create promotional events that are still admired and copycatted to this day.

This video is long (over nine minutes); if you don't have the time to spare (and honestly, I've only managed to see the first half or so), at least try to sit down and watch the first ninety seconds. That's all you should really need to understand the spirit of Bill Veeck.